01
Protect brand reputation from crisis mentions
PR teams monitor news and social media for negative sentiment spikes. Real-time alerts allow immediate response before stories spread.
Brand24
Social Media
Verified Editor's pick SOCIAL MEDIA
Brand24 deal: Exclusive Brand24 access
AI-powered media monitoring and social listening platform that tracks brand mentions, analyses sentiment, and measures share of voice across the web and social channels.
- Real-time mention tracking across social media, news, blogs, podcasts, and forums in one dashboard
- AI sentiment analysis and events detection automatically surfaces reputation-critical alerts
- Share of voice metrics show how brand visibility compares to competitors over time
- Automated PDF and email reports make stakeholder communication effortless
Editor's pick
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Verified weekly · No signup wall
Verified 3 weeks ago · live
Negotiated direct by saasTweaks
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SaaSTweaks Score
62/100Solid — with caveats★★★★★
A capable, value-strong social listening tool for SMBs, though the affiliate-only deal limits savings and evidence on reliability is thin.
- Deal Strength3.0/10
INPUT states 'access_only — affiliate/partner access, no verified public discount (CAP dealStrength at 3)' and 'SAVINGS CLAIM: none'.
- Value for Money8.0/10
EDITORIAL SUMMARY states it 'covers about 80 per cent of the same use cases for under $3,000/year on Pro' compared to enterprise tools quoting '$40,000+ a year', positioning it as clearly better value for SMB/mid-market.
- Capability8.0/10
INPUT describes monitoring 25M+ sources, sentiment analysis, influence scoring, AI summaries, topic clustering, alerts, and reporting; EDITORIAL SUMMARY notes it covers 80% of enterprise use cases, indicating broad capabilities with few gaps for its target market.
- Time to Value8.0/10
LIVE SITE EVIDENCE promotes 'Sign up free' and a 14-day free trial (per EDITORIAL SUMMARY) with no credit card; setup involves creating keyword projects, suggesting usable within hours.
- Trust & Reliability5.0/10
LIVE SITE EVIDENCE claims '16,700+ users joined... last month' and 'LOVED BY 4000+ BRANDS', but no uptime/SLA or review consensus data with counts is provided; evidence is limited to marketing claims, scoring conservatively.
- Flexibility & Exit5.0/10
EDITORIAL SUMMARY notes annual billing with monthly option at 20% premium, and mention quotas trigger unavoidable upgrades; terms appear standard with basic export (PDF reports mentioned), but no explicit data portability details.
Scored 2026-06-05 · How we score →
About Brand24
Brand24, in 30 seconds
Brand24 is a social listening and online-mention tracking tool that monitors 25M+ sources — Instagram, Facebook, TikTok, X, YouTube, Reddit, blogs, news, podcasts, reviews, forums — for keywords you set, then runs sentiment analysis, influence scoring and AI summaries on what it finds. We picked it because, in a category dominated by enterprise giants like Brandwatch and Talkwalker that quote $40,000+ a year, Brand24 covers about 80 per cent of the same use cases for under $3,000/year on Pro. For a small marketing team that genuinely needs listening (not a vanity dashboard), it is the realistic option.
How it works
You create projects (one per brand or campaign) with keyword rules using Boolean operators and required/excluded terms. Brand24 polls public sources continuously and pushes new mentions into a feed where you can filter by source, sentiment, language, country, influence score and reach. Each mention is scored for sentiment (positive, neutral, negative) and the platform clusters them by topic, surfacing emerging conversations and crisis signals before they go viral.
The AI layer (Brand Assistant) ships ChatGPT-style summaries of the last 24 hours per project, identifies anomalies, and drafts ready-to-send PR responses. Slack and email alerts can fire on volume spikes, sentiment dives or specific influencer mentions. Reporting templates are PDF-export-ready for monthly client decks. There is also a Hashtag tracker for campaign-level analytics.
Pricing reality
Annual billing: Individual $99/month ($1,188/year, 3 keywords, 2,000 mentions/month, 1 user, no AI Brand Assistant), Team $179/month ($2,148/year, 7 keywords, 10,000 mentions, unlimited users, AI Assistant), Pro $249/month ($2,988/year, 12 keywords, 40,000 mentions, advanced analytics, API access), and Enterprise $499/month ($5,988/year, 25 keywords, 100,000 mentions, white-label reports, manager-led onboarding). Monthly billing is roughly 20 per cent more expensive. Mention quotas are the trap to watch — once a keyword starts trending you can blow through Individuals 2,000-mention cap in a day, and the upgrade prompt is unavoidable. Enterprise also adds a dedicated success manager and SLA.
Brand24 vs alternatives
| Platform | Pricing | Best for |
|---|---|---|
| Brand24 | $99-499/month | SMB and mid-market listening with credible AI summaries |
| Mention | $41-179/month | Solo marketers and small agencies on a budget |
| Sprout Social | $249-499/seat/month | Teams that want listening + publishing + inbox in one suite |
| Talkwalker | From $9,000/year | Enterprise brands wanting image recognition and TV monitoring |
| Brandwatch | From $20,000/year | Global enterprise with deep historical archive |
Decision matrix
- Buy if: you run a marketing team of 3 to 30, you have at least 5,000 mentions/month, and you have been quoted $20,000+ by Brandwatch or Talkwalker for what is essentially the same job.
- Wait if: your mention volume is under 1,000/month — Mention or Hootsuite Insights gives you 80 per cent of the value at a third of the price.
- Skip if: you need TV/radio broadcast monitoring, image recognition or Chinese-language coverage. That is enterprise-tier territory and Brand24 cannot match it.
Try Brand24
The 14-day trial is full-feature and does not need a card. Use the link below to start a project and see real mentions on your brand inside an hour.
Capabilities
- • Real-time brand mention monitoring across news, social, blogs, and forums
- • Sentiment analysis classifying mentions as positive, negative, or neutral
- • AI-powered anomaly detection alerting on sudden mention volume spikes
- • Influencer identification sorting mention authors by reach and engagement
- • Comparison reports benchmarking your brand against competitors
- • Share of Voice tracking showing brand presence relative to category
- • PDF and Excel reports for client-ready social listening exports
- • Slack and email alerts for immediate notification of critical mentions
What's included
02
Measure campaign reach and hashtag performance
Marketing teams track hashtag volume and engagement across platforms. Automated reports show campaign impact without manual data pulls.
03
Gather raw customer feedback from forums and reviews
Product teams discover unfiltered opinions on features and pain points from review sites, forums, and social discussions.
How to claim
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Click claim
Hit the button on this page — opens the partner site in a new tab.
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Sign up through the partner link
No code needed — the offer applies automatically when you register through our Brand24 link.
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Offer applies automatically
No surcharge to you — verified by the SaaSTweaks Deal Desk, not the vendor.
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Frequently asked
What sources does Brand24 cover?
25M+ sources including X, Facebook, Instagram, TikTok, YouTube, Reddit, news sites, blogs, forums, review sites, podcasts and Telegram (where public).
How accurate is the sentiment analysis?
Independently benchmarked at around 80-85 per cent accuracy on English. Polish and Spanish are also strong. Smaller languages are weaker — verify before relying on it.
Can it monitor private accounts or DMs?
No. Brand24 only indexes public mentions. For DM monitoring you need a social inbox tool like Sprout Social.
What happens if I exceed my mention quota?
You will be prompted to upgrade or buy mention top-ups. New mentions still get collected on the higher tier — you do not lose the data, but you cannot view above-quota mentions until you upgrade.
Is there an API?
Yes, on the Pro and Enterprise plans. Documented REST API with mention export and project management endpoints.
Does it work for non-English brands?
Yes, with strong support for Polish, Spanish, German, French and Portuguese. Sentiment quality drops for low-resource languages.
User reviews
What real Brand24 users think — human-moderated. Reviewers may earn SaaSTweaks points for honest reviews; points never depend on the rating.
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