Best Marketing Automation (2026)
Marketing automation software streamlines and automates repetitive marketing tasks like email campaigns, lead nurturing, social media posting, and customer segmentation. Used by marketing and sales teams to manage leads through pipelines and measure campaign performance.
Top Marketing Automation deals
HighLevel
The all-in-one CRM and marketing platform built for agencies — CRM, funnels, email/SMS, automation, and white-label SaaS mode to resell under your own brand.
Verified 15d ago
Get deal 
BrightLocal
Local SEO automation for multi-location agencies and franchises
Verified 15d ago
Get deal 
Ninja Promo
Subscription-based marketing agency — one cross-functional team (strategy, social, SEO, paid, design, dev) for a flat monthly fee.
Verified 5d ago
Get deal 
Omnisend
Email + SMS marketing automation built for ecommerce — pre-built Shopify/WooCommerce workflows, unlimited segmentation, and a usable free plan.
Verified 5d ago
Get deal 
Moosend
Email marketing and automation for small-to-mid businesses — unlimited sends on every paid plan, strong deliverability, and friendlier pricing than Mailchimp.
Verified 5d ago
Get deal 
Adwisely
AI-managed Meta and Google retargeting ads for Shopify, BigCommerce, and WooCommerce stores — launch full-funnel campaigns in minutes, not days.
Verified 5d ago
Get deal 
Customer.io Startup Program
Get up to 12 months of access to Customer.io's powerful customer engagement platform, designed to scale startup marketing efforts with essential automation and
GrowSurf for Startups Program
Qualified early-stage startups receive referral marketing discounts and bonus participants with GrowSurf's platform to accelerate growth.
Zoho CRM
A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing.
Verified 15d ago
Get deal 
Act!
The veteran CRM that small businesses keep coming back to — familiar, affordable, and quietly capable in 2026.
Verified 15d ago
Get deal All Marketing Automation side-by-side
42 deals in Marketing Automation
Filter:
| Tool | Starts at | Highlights | Savings | Action |
|---|---|---|---|---|
| HighLevel The all-in-one CRM and marketing platform built for agencies — CRM, funnels, email/SMS, automation, and white-label SaaS mode to resell under your own brand. | — |
| 14-day trial; from ~$97/mo (unlimited) | View deal |
| BrightLocal Local SEO automation for multi-location agencies and franchises | — |
| — | View deal |
| Ninja Promo Subscription-based marketing agency — one cross-functional team (strategy, social, SEO, paid, design, dev) for a flat monthly fee. | — |
| Up to 20% off with a 12-month commitment (10% off on 6-month) | View deal |
| Omnisend Email + SMS marketing automation built for ecommerce — pre-built Shopify/WooCommerce workflows, unlimited segmentation, and a usable free plan. | — |
| 30% off for the first 3 months on paid plans (free plan available) | View deal |
| Moosend Email marketing and automation for small-to-mid businesses — unlimited sends on every paid plan, strong deliverability, and friendlier pricing than Mailchimp. | — |
| 30-day free trial, no credit card required | View deal |
| Adwisely AI-managed Meta and Google retargeting ads for Shopify, BigCommerce, and WooCommerce stores — launch full-funnel campaigns in minutes, not days. | — |
| Free trial via partner link | View deal |
| Customer.io Startup Program Get up to 12 months of access to Customer.io's powerful customer engagement platform, designed to scale startup marketing efforts with essential automation and | — |
| $12,000 in credits | View deal |
| GrowSurf for Startups Program Qualified early-stage startups receive referral marketing discounts and bonus participants with GrowSurf's platform to accelerate growth. | — |
| Up to 50% off | View deal |
| Zoho CRM A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing. | — |
| Free for 3 users; paid from ~$14/user/mo | View deal |
| Act! The veteran CRM that small businesses keep coming back to — familiar, affordable, and quietly capable in 2026. | — |
| Free trial available | View deal |
 Instapage Instapage turns paid traffic into on-brand landing pages fast — premium pricing, premium output. | — |
| Free trial available | View deal |
 Kentico CMS Kentico CMS review: a marketing-first DXP with built-in CRM contact management, lead scoring, and automation for mid-market and enterprise t | — |
| — | View deal |
 HubSpot for Startups HubSpot for Startups offers 90% off in Year 1 and 50% off in Year 2 — the most generous CRM, marketing and sales hub discount available for qualifying early-stage companies. | — |
| 90% off year 1, then 50% year 2 | View deal |
 Brevo Brevo (formerly Sendinblue) is an all-in-one email and SMS marketing platform — the free tier covers 300 emails/day and unlimited contacts, making it the most generous entry point in the category. | — |
| Save up to $5,661/year | View deal |
 Unbounce Unbounce review: the conversion intelligence platform that still sets the bar for AI-powered landing pages in 2026. | — |
| — | View deal |
 Campaigner Email and SMS marketing automation platform for brands and agencies with advanced segmentation, A/B testing, dynamic content, and high-deliverability infrastructure. | — |
| — | View deal |
 Brevo (formerly Sendinblue) Email, SMS, and marketing automation without an enterprise contract — now rebranded Brevo | — |
| — | View deal |
 User.com Marketing automation, live chat, CRM, and knowledge base in one workspace | — |
| — | View deal |
 Growform A multi-step form builder engineered for lead generation — break long forms into bite-size steps to dramatically lift conversion rates. | — |
| Free trial; paid from ~$49/mo | View deal |
 Hello Bar Simple website popups, notification bars, and lead-capture forms that turn visitors into subscribers and leads — no code required. | — |
| Free plan; paid from ~$29/mo | View deal |
 Mailmodo Interactive AMP emails that let recipients book, pay and submit forms inside the inbox | — |
| 25% CASHBACK | View deal |
 EZ Texting SMS marketing and two-way texting built for small US-based teams | — |
| — | View deal |
 Braze Enterprise customer engagement platform for cross-channel lifecycle marketing | — |
| — | View deal |
| | — |
| — | View deal |
 Outgrow Build interactive quizzes, calculators, assessments, and polls — no code — to capture leads and boost engagement far beyond static content. | — |
| Free trial; paid from ~$22/mo | View deal |
 Leadpages Drag-and-drop landing pages that turn clicks into customers — without a developer in sight. | — |
| — | View deal |
 Mailchimp Email marketing and automation platform for small businesses offering campaign creation, audience segmentation, A/B testing, and e-commerce integrations. | — |
| — | View deal |
 AWeber AWeber is the original email marketing workhorse — still one of the easiest ways for small businesses to send, automate, and grow on email. | — |
| — | View deal |
 SmartReach AI Multi-channel sales engagement with AI-powered sequence building and deliverability tools | — |
| 20% CASHBACK | View deal |
 HubSpot The all-in-one customer platform that helps growing teams centralise sales, marketing and service. | $15/mo |
| — | View deal |
 Klaviyo E-commerce-focused email and SMS marketing automation platform with deep data integrations, predictive analytics, and revenue-attributed campaign reporting. | — |
| — | View deal |
 MailerLite Email marketing and automation platform known for simplicity, competitive pricing, and clean design tools for creators, small businesses, and agencies. | — |
| — | View deal |
 GetResponse GetResponse bundles email, automations, webinars, and a full conversion funnel into one of the oldest ESPs still standing — and the free tie | — |
| — | View deal |
 Common Room Common Room unifies community, product, and CRM signals so revenue teams can act on real buying intent — not cold guesses. | — |
| — | View deal |
 Freshworks Freshworks Freshsales delivers Salesforce-grade CRM muscle at SMB prices — and Freddy AI finally makes the basics feel smart. | — |
| — | View deal |
 Keap Keap bundles CRM, email, automations, and payments into one platform built for service-based small businesses scaling past the spreadsheet s | — |
| — | View deal |
 ActiveCampaign ActiveCampaign is the automation-first email platform that turns subscriber behavior into revenue with deep CRM and visual workflows. | — |
| — | View deal |
 Constant Contact Constant Contact review 2026: beginner-friendly email marketing with phone support, a 60-day free trial, and AI tools — worth it for SMBs? | — |
| — | View deal |
 HubSpot CRM HubSpot CRM: free forever for unlimited users, Sales Hub Starter at $15/seat/mo, Professional at $90/seat/mo — 4.4/5 on G2 across 12,000+ reviews. | $15/mo |
| 75% off + 6 months free | View deal |
 Jasper Jasper AI: Creator at $39/seat/mo annual, Pro at $59/seat/mo annual (up to 5 seats), Business custom. Brand voice training and Marketing Agents built in. | $49/mo |
| 10k free words | View deal |
 Customer.io Customer.io review: a developer-grade messaging platform for behavior-triggered campaigns across email, push, SMS, and in-app. | — |
| Up to 20% off with annual billing | View deal |
 Kit Kit is the email platform built for creators — automations, commerce, and a Creator Network that actually grows your list. | — |
| Verified founder pricing | View deal |
No deals match the current filters.
Buying guide
How to choose
Choosing marketing automation software depends on your team size, existing tech stack, and the channels you prioritize. Start by mapping the campaigns and workflows you need to automate, then evaluate platforms against your CRM and integrations. Free trials are common, so test usability before committing to annual contracts.
- 01
Core automation features
Look for visual workflow builders, drip campaign sequences, behavioral triggers, and lead scoring. Confirm the platform supports the channels you use most, whether email, SMS, social, or web. - 02
Integrations and CRM compatibility
The tool should connect cleanly with your CRM, e-commerce platform, and analytics. Native integrations are more reliable than third-party connectors like Zapier for syncing lead data in real time. - 03
Reporting and analytics
Check for campaign attribution, conversion tracking, and revenue reporting. Dashboards should let non-technical users build reports and track ROI across channels without engineering help.
Pricing reality
Pricing typically scales by contact database size and feature tier, ranging from free plans for under 1,000 contacts to $1,000+ monthly for enterprise tiers. Most vendors require annual commitments for meaningful discounts, and overage fees for exceeding contact limits are common.
Frequently asked questions
Marketing automation software automates repetitive marketing tasks like email sends, lead scoring, and campaign workflows based on user behavior. It helps teams nurture leads at scale and measure marketing performance across channels.
B2B and B2C marketing teams, sales operations, and growth teams use these tools to manage lead pipelines, run drip campaigns, and align marketing with sales. They are common at companies with a structured sales process and a contact database above a few thousand leads.
A CRM stores customer and deal data and tracks sales interactions, while marketing automation focuses on executing and measuring marketing campaigns and lead nurturing. Many platforms overlap, with CRMs like HubSpot offering built-in automation features.