A highly affordable, simple CRM with a strong free plan and quick setup, ideal for small teams but limited in advanced features.
Deal Strength8.0/10
Verified public free plan and paid tiers from ~$7/user/month; editorial confirms 'Free plan; paid from ~$7/user/mo' as a real, accessible discount.
Value for Money9.0/10
Editorial states 'one of the cheapest real CRMs available' and 'price-to-simplicity ratio' with paid tiers a fraction of HubSpot/Salesforce; scoring near best-in-class.
Capability7.0/10
Editorial notes it's 'stripped-down, pipeline-centric' for small businesses with core features (pipelines, contacts, activity, simple automation) but lacks advanced marketing or complex workflows; 'Feature depth 7.0' aligns.
Time to Value9.0/10
Editorial says 'set up in minutes rather than weeks' and 'quick to adopt'; 'Ease of use 9.4' and 'Minutes Setup time' indicate near-instant usability.
Trust & Reliability7.0/10
Built by Zoho with large brand trust (Amazon, L'Oreal cited) and editorial mentions 'highly-rated mobile app'; but no explicit uptime/SLA or review counts, so scoring conservatively positive.
Flexibility & Exit8.0/10
Editorial notes free plan, monthly pricing implied, and ability to 'upgrade smoothly to full Zoho CRM' suggests good portability; no mention of lock-in, likely flexible.
Quick answer: Bigin by Zoho CRM is a simple, affordable CRM built specifically for small businesses and solopreneurs who find tools like Salesforce or HubSpot overwhelming. It focuses on the essentials — pipeline management, contacts, and activity tracking — with a clean, fast interface. There’s a free plan, and paid tiers start around $7/user/month, making it one of the cheapest real CRMs available.
What it is: a lightweight CRM for small businesses.
Bigin is Zoho’s small-business CRM — a deliberately stripped-down, pipeline-centric tool for teams that want to track deals and contacts without the complexity and cost of a full enterprise CRM. It centers on visual pipelines (Kanban-style deal stages), contact and activity management, and simple automation, all set up in minutes rather than weeks.
It’s aimed at solopreneurs, freelancers, and small teams graduating from spreadsheets, and it includes a genuinely good mobile app. Because it’s built by Zoho, you can upgrade to the full Zoho CRM later without re-platforming when your needs grow.
Key features
Visual pipelines
Multiple Kanban pipelines for sales and other processes, with drag-and-drop deal stages.
Contact management
A clean contact and company database with activity history and notes.
Built-in telephony & email
Call, email, and log communications directly from the CRM, with templates.
Workflow automation
Simple triggers and automations to handle repetitive follow-ups and updates.
Team Pipelines
Manage non-sales processes (onboarding, delivery) as their own pipelines.
Mobile-first
A highly-rated iOS/Android app so small teams can run the CRM from anywhere.
Bigin pricing explained
How much does Bigin cost? Bigin has a free plan for a single user with one pipeline, then paid tiers: Express (~$7/user/mo) and Premier (~$12/user/mo), cheaper paid annually. Even the top tier costs a fraction of HubSpot or Salesforce, and there are no surprise add-ons for the essentials. That price-to-simplicity ratio is exactly why small businesses pick it. Confirm current per-user rates and pipeline limits at signup.
Free
Single user
~$7
Per user / mo
Minutes
Setup time
Mobile
Top-rated app
Bigin vs HubSpot vs Pipedrive
CRM
Best for
Pricing
Standout
Bigin
Small businesses
Free + ~$7/user/mo
Simplicity + lowest price
HubSpot CRM
Growth/marketing teams
Free + steep paid
Ecosystem + marketing
Pipedrive
Sales-led SMBs
From ~$14/user/mo
Sales pipeline focus
✓ Use it if you
Are a solopreneur or small team needing a simple CRM
Find Salesforce/HubSpot overwhelming and overpriced
Want pipeline tracking set up in minutes
Plan to scale into Zoho’s wider suite later
✗ Skip it if you
Need advanced marketing automation (HubSpot)
Run a large enterprise sales org
Want deep customization and many integrations
Need complex multi-team workflows out of the box
✓ Verified · 2026
Bigin by Zoho — the simple small-business CRM
Track deals and contacts with clean visual pipelines. Free to start; paid plans from about $7/user/month — the best-value entry CRM.
Is Bigin worth it? For small businesses and solopreneurs, absolutely — it delivers the 20% of CRM features that 80% of small teams actually use, at a price and simplicity nothing else matches, and it upgrades cleanly into full Zoho CRM when you outgrow it. The trade-off is depth: if you need sophisticated marketing automation, heavy customization, or enterprise workflows, HubSpot or the full Zoho CRM will serve you better. For getting off spreadsheets and into a real CRM without pain or cost, Bigin is the smartest first step.
Capabilities
• Flat-rate pricing with no per-contact fees
• Fast onboarding; no implementation partner needed
• Native Zoho ecosystem sync reduces tool sprawl
• Affordable entry point for bootstrapped teams
• SaaSTweaks-verified affiliate deal
• Vendor-direct activation flow
• Editorial pros + cons review
• Tracked savings claim with refresh date
What's included
01
Bootstrap sales pipeline without Salesforce overhead
Founders managing 20–100 leads per month use Bigin to track pipeline, automate follow-ups, and forecast revenue without IT overhead. The flat-rate model and free tier let bootstrapped teams defer paid seats until product-market fit.
02
Manage client projects and billing in one place
Agencies running 10–30 concurrent projects use Bigin alongside Zoho Books to track leads, convert to projects, and invoice. Native integration eliminates double-entry and keeps client data in sync across sales and accounting.
03
Centralize sales, support, and marketing workflows
RevOps teams at 15–50 person companies use Bigin to unify lead routing, deal tracking, and customer support tickets via Zoho Desk. Automation rules and custom fields let ops teams reduce manual data entry by 60–70%.
How to claim
1
Click claim
Hit the button on this page — opens the partner site in a new tab.
2
Sign up through the partner link
No code needed — the offer applies automatically when you register through our Bigin by Zoho CRM link.
3
Offer applies automatically
No surcharge to you — verified by the SaaSTweaks Deal Desk, not the vendor.
What is the difference between Bigin and Zoho CRM?
Bigin is the pipeline-first CRM for very small teams and solo operators; Zoho CRM is the deeper sales platform for teams of 10+ with full automations, forecasting and Studio AI.
Is the Bigin free plan permanent?
Yes. One user, 500 records, one pipeline, and the core deal-management features are free indefinitely.
Can I send marketing emails from Bigin?
You can send transactional and one-off emails. For broadcasts and nurture sequences, connect Zoho Campaigns or Mailchimp.
Does Bigin work on mobile?
Yes, both iOS and Android apps are full-featured and built as a primary surface, not an afterthought.
Can I migrate to Zoho CRM later?
Yes. Zoho provides a one-click migration that preserves contacts, deals, pipelines and history.
How does Bigin compare with HubSpot CRM Free?
HubSpot CRM is free with deeper marketing tools but its paid CRM tiers escalate quickly. Bigin paid plans stay cheap and the pipeline model is more focused for small sales teams.
User reviews
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