Best Sales Automation (2026)
Verified deals on the sales automation tools real teams actually use.
Top Sales Automation deals
Zoho CRM
82 score
A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing.
Verified 23d ago
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Apollo
81 score
All-in-one B2B sales intelligence + engagement platform: a 275M+ contact database, email sequences, and a dialer in one tool.
Verified 23d ago
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Freshsales
79 score
Freshsales packs AI lead scoring, built-in phone/email/chat, and a free tier into one of the most approachable CRMs for SMB sales teams.
Verified 23d ago
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Lemlist
78 score
Cold outreach platform for personalised email and multichannel sales sequences — used by SDRs and growth teams to send high-converting personalised cold email at scale.
Verified 23d ago
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Aira
76 score
AI sales-intelligence agent covering 65M European companies and 140M decision-makers — real-time alerts, meeting briefs, and CRM sync.
Verified 12d ago
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Storylane
70 score
Storylane turns your product into clickable, lead-generating demos — no engineering required.
Verified 23d ago
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HubSpot CRM
68 score
HubSpot CRM: free forever for unlimited users, Sales Hub Starter at $15/seat/mo, Professional at $90/seat/mo — 4.4/5 on G2 across 12,000+ reviews.
Verified 23d ago
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Dripify
67 score
Cloud-based LinkedIn automation that runs server-side while you sleep
Verified 23d ago
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BookYourData
64 score
BookYourData review: pay-as-you-go B2B contacts with built-in verification and no monthly subscription lock-in.
Verified 23d ago
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DeckLinks
62 score
DeckLinks gives you a tracked, on-brand link for every investor deck or sales document — see who opened, what they read and who they forwarded it to before the next call.
Verified 23d ago
Get deal All Sales Automation side-by-side
24 deals in Sales Automation
Filter:
| Tool | Starts at | Highlights | Savings | Action |
|---|---|---|---|---|
| Zoho CRM A feature-rich, affordable CRM with AI (Zia), deep automation, and omnichannel sales — enterprise capability at a fraction of Salesforce pricing. | — |
| Free for 3 users; paid from ~$14/user/mo | View deal |
| Apollo All-in-one B2B sales intelligence + engagement platform: a 275M+ contact database, email sequences, and a dialer in one tool. | — |
| Free plan + paid tiers from ~$49/user/mo | View deal |
| Freshsales Freshsales packs AI lead scoring, built-in phone/email/chat, and a free tier into one of the most approachable CRMs for SMB sales teams. | — |
| Free plan + free trial available | View deal |
| Lemlist Cold outreach platform for personalised email and multichannel sales sequences — used by SDRs and growth teams to send high-converting personalised cold email at scale. | — |
| Founder rate via SaaSTweaks + 20% off annual + Lemwarm included free | View deal |
| Aira AI sales-intelligence agent covering 65M European companies and 140M decision-makers — real-time alerts, meeting briefs, and CRM sync. | — |
| 14-day free trial, no card required | View deal |
| Storylane Storylane turns your product into clickable, lead-generating demos — no engineering required. | — |
| 20% CASHBACK | View deal |
| HubSpot CRM HubSpot CRM: free forever for unlimited users, Sales Hub Starter at $15/seat/mo, Professional at $90/seat/mo — 4.4/5 on G2 across 12,000+ reviews. | $15/mo |
| 75% off + 6 months free | View deal |
| Dripify Cloud-based LinkedIn automation that runs server-side while you sleep | — |
| 20% Discount | View deal |
| BookYourData BookYourData review: pay-as-you-go B2B contacts with built-in verification and no monthly subscription lock-in. | — |
| — | View deal |
| DeckLinks DeckLinks gives you a tracked, on-brand link for every investor deck or sales document — see who opened, what they read and who they forwarded it to before the next call. | — |
| — | View deal |
 Leverly Speed-to-lead software that phones your sales rep within seconds of a new lead — connecting you to prospects while they’re still hot to dramatically lift conversions. | — |
| Free trial; paid from ~$45/user/mo | View deal |
 SmartReach AI Multi-channel sales engagement with AI-powered sequence building and deliverability tools | — |
| 20% CASHBACK | View deal |
| | — |
| 20% CASHBACK | View deal |
 Chili Piper Chili Piper turns inbound form fills into instantly-booked sales meetings, with Salesforce-native routing most schedulers can't touch. | — |
| — | View deal |
 Smartlead Cold email infrastructure platform with unlimited mailboxes, AI personalisation, and email warm-up — built for agencies and growth teams running high-volume outreach. | — |
| — | View deal |
 Instantly Scale cold email outreach with unlimited inboxes, built-in warmup, and a massive B2B lead database — built for agencies. | — |
| — | View deal |
 Expertise AI AI sales agent (formerly Chatsimple) that turns website visitors into booked meetings — visitor ID, voice AI and HubSpot-native workflows. | — |
| Free trial via partner link — pricing custom per use case | View deal |
 Keap Keap bundles CRM, email, automations, and payments into one platform built for service-based small businesses scaling past the spreadsheet s | — |
| — | View deal |
 Walnut The interactive product-demo platform that turns your SaaS into clickable, personalized demos for sales, marketing, and PLG teams. | — |
| Verified Walnut offer — book a demo | View deal |
 Outreach The enterprise sales execution platform: AI-powered sequences, deal management, conversation intelligence, and forecasting for 30+ rep teams. | — |
| Custom enterprise pricing — book a demo | View deal |
| | — |
| — | View deal |
 bpm’online CRM bpm'online CRM (now Creatio) — process-driven, low-code CRM built for teams that want automation without the enterprise overhead. | — |
| Free trial available | View deal |
 Drift Drift turns your website into a 24/7 B2B sales rep with AI conversations that book meetings while you sleep. | — |
| — | View deal |
 Salesloft Salesloft turns B2B sales teams into closers with AI cadences, auto-dialers, and Drift-powered chat — built for serious revenue orgs. | — |
| — | View deal |
No deals match the current filters.
Sales automation tools handle the repetitive parts of selling — sequences, follow-ups, enrichment and dialing — so reps spend time with buyers, not busywork.
Sales teams use them to run cadences, auto-log activity and book more meetings at scale.
Compare on per-seat pricing, email and credit caps, deliverability features, and CRM sync depth.
Buying guide
How to choose
Choosing sales automation software depends on your team size, existing tech stack, and the specific tasks you want to automate. The best tools integrate cleanly with your CRM and offer reporting that helps managers track rep activity and pipeline velocity.
- 01
CRM and tool integrations
Look for native integrations with your CRM (Salesforce, HubSpot, Pipedrive) and other tools in your stack. Poor integrations force manual data entry that defeats the purpose of automation. - 02
Email deliverability and sequencing
If the tool sends outreach emails, check its deliverability infrastructure, including dedicated IPs, warmup features, and spam testing. Built-in multi-step sequences with branching logic are standard for serious tools. - 03
Reporting and analytics
Reps and managers need visibility into open rates, reply rates, meetings booked, and pipeline generated. Good platforms attribute revenue back to specific sequences and campaigns.
Pricing reality
Most sales automation tools charge per user per month, typically $50–$150 per seat for mid-market plans, with enterprise tiers running $200+. Platforms like Outreach and SalesLoft often require annual contracts with minimum seat counts, while newer tools offer monthly billing for smaller teams.
Frequently asked questions
Sales automation software handles repetitive sales tasks like sending outreach emails, scheduling follow-ups, scoring leads, and updating CRM records. It frees reps from manual work so they can spend more time selling.
A CRM stores customer data and tracks deals through your pipeline. Sales automation tools act on that data, sending emails, booking meetings, and triggering workflows, often syncing directly with your CRM.
SDRs, BDRs, and account executives use them for prospecting and follow-ups. Sales managers and RevOps teams use them for forecasting, pipeline visibility, and enforcing consistent sales processes.